The short answer
The 2025 ranking puts collector figures at the top, ahead of realistic masks and pyjamas. Then come t-shirts, lamps, posters, backpacks, slippers, LEGO sets and toy web-shooters. Each family serves a distinct purpose: to display, to wear or to play. The full ten categories are set out below.
Contents
Every year, the world of Spider-Man continues to fascinate fans of every generation. In 2025, enthusiasm for the web-slinger shows no sign of fading — quite the opposite! Thanks to the new films, animated series such as Freshman Year and hit video games, demand for merchandise is booming.
Here are the 10 most popular Spider-Man items this year, spanning collectables, on-trend clothing and geeky decor. If you're a fan, or hunting for an original Marvel gift, you're in the right place.
1. Spider-Man collector figures
Timeless, Spider-Man figures remain the top sellers. Whether it's Miles Morales, the MCU Peter Parker or the Spider-Verse variants, these pieces appeal to children and seasoned collectors alike.
Top of the sales charts
Miles Morales, the MCU Peter Parker and the Spider-Verse variants appeal to children and seasoned collectors alike.
2. Realistic Spider-Man masks
For cosplayers and children who love dressing up, Spider-Man masks are best-sellers. In 2025, the ones inspired by the film Across the Spider-Verse are flying off the shelves.
The 2025 trend
Masks inspired by Across the Spider-Verse are a huge hit with cosplayers and with children who love dressing up.
3. Spider-Man pyjamas
Comfortable and stylish, pyjamas in Spidey's colours are as popular as ever. Available for children and adults alike, they turn every night into an adventure.
For all ages
Comfortable and stylish, Spider-Man pyjamas come in sizes for children and adults alike.
4. Spider-Man t-shirts
The undisputed classic. Every year, new Spider-Man t-shirts arrive with original designs: retro logo, Spider-Man 2099, Spider-Gwen… the essential geek staple.
Fresh designs every year
Every year brings new t-shirts: retro logo, Spider-Man 2099, Spider-Gwen.
5. Marvel lamps and night lights
In a child's bedroom or a collector's study, Spider-Man lamps have become highly sought-after decor pieces. They project glowing webs or light up the superhero's silhouette, for a guaranteed immersive atmosphere.
An immersive atmosphere
The lamps project glowing webs or light up the superhero's silhouette, in a child's bedroom or a study.
6. Spider-Man posters
Vintage or modern, Spider-Verse posters are a must-have. In 2025, the ones showing the many versions of Spidey (Noir, Punk, Morales…) are especially in demand.
The most in demand
In 2025, posters showing the many versions of Spidey, such as Noir, Punk or Morales, are especially in demand.
7. Spider-Man backpacks
Stylish, sturdy and practical, backpacks are everywhere, from the school playground to cosplay conventions. They combine everyday usefulness with bold Marvel style.
8. Spider-Man slippers
There's nothing like a pair of slippers bearing the web-slinger's emblem to get you through winter. In 2025, the Miles Morales and Venom designs are especially popular.
The designs in demand
In 2025, the Miles Morales and Venom slippers are especially popular for getting through winter.
9. Spider-Man LEGO sets
The Spider-Man LEGO sets let you relive the great scenes of the multiverse. Whether it's the Spider-Society HQ or a rooftop chase across New York, the possibilities are endless for building fans.
Reliving the great scenes
From the Spider-Society HQ to a rooftop chase across New York, LEGO sets recreate the multiverse.
10. Toy web-shooters
Finally, web-shooters remain among children's favourite toys. With them, they can become their favourite hero and fire their own webs across the house.
To keep up with both the new arrivals and the classics, dive into our world of Spider-Man merchandise.
The favourite toy
Web-shooters let children become their favourite hero and fire their own webs across the house.
Conclusion
If you're a Spider-Man devotee, or looking for a Marvel gift that is sure to land, you can pick from this selection with confidence. And if you want to go further, have a look at our complete page on the Spider-Man films to better understand the world behind these objects.
And to stay on top of the new arrivals, do have a look at our Spider-Man blog updated every week with analysis, news and product features.
A gift that cannot miss
For a Marvel gift that is sure to land, you can pick from this selection with confidence.



